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Marketing Automation Specialist

  • New South Wales, NSW, Australia
  • Queensland, QLD, Australia
  • Victoria, VIC, Australia
  • Flight Centre Travel Group
  • Full time

Come join Flight Centre Travel Group's marketing team today!

  • Would you like to work in a Global team for one of Australia's largest retail businesses within the corporate marketing division?
  • Do you enjoy true flexibility and having complete independence to make the role your own to suit your work/life balance?

Flight Centre Travel Group are one of Australia’s most well-known and successful travel retailers. As an inclusive, team-first company, our people are at the core of everything we do.

We work hard to create an inclusive environment for all, and most importantly, we're all about creating better experiences – for our customers and for each other.

We value flexibility and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing.

About the corporate divisions and position on offer:

The corporate travel division of FCTG comprises a diverse range of corporate travel brands, headlined by the global powerhouses of FCM and Corporate Traveller. We focus on growing and transforming our business to meet changing customer needs and we’re driven by a culture that puts our customers and team first. The direct team consists of 3 staff members across the globe and is part of a larger corporate group. The direct team is independent, diverse, inclusive, work's autonomously and has the technical ability, matched with the tenacity to excel at everything they do.

  • Being the primary owner of Eloqua in the APAC region
  • Work to increase adoption and functionality within FCTG to ensure “One Best Way” for Eloqua
  • Through a deep understanding of our prospects, customers, and brands, you will develop and lead the in-region automation strategy to acquire, implement and retain customers
  • You will also work to support the global Automation platform with the Global Automation Manager, assisting with implementation, administration, and adoption of Eloqua across brands, helping to ensure project and business needs are met

Responsibilities:

  • Customer journey building, campaign set up, email design, testing and execution
  • End-to-end email campaign management, including email builds, QA, dynamic list segmentations and proper deployment
  • Continually seek opportunities to advance automation efforts. Create the logic, build and launching automation campaigns for global teams
  • Manage and enhance A/B testing roadmap within email and providing continual results and recommendations for internal stakeholders
  • Regional product support – build superior level product knowledge and support best practice for implementation, program development and campaign execution
  • Manage and build the in-region automation strategy for lead generation, implementation and retention tailored across multiple personas and brands

Experience:

  • Salesforce CRM
  • Digital Marketing
  • Marketing Automation
  • Analytics and Reporting
  • Business Process Automation
  • Data Management and Database Management
  • Email Marketing tools (Eloqua preferred but not required)

About the benefits:

  • Travel discounts, health and wellness discounts (My Benefits)
  • Leadership Programmes & further education
  • Giving Bank & Volunteer Leave 
  • Employee share scheme +++ loads more benefits and perks

Applications are now open! Don't miss out on this exciting new position. 

The Marketing Automation Specialist role could truly take your career to new heights. This fantastic opportunity can be based in our South Brisbane HQ, Sydney or Melbourne.

 

 

Apply Now

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