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Senior Direct Marketing Executive

  • New Zealand
  • Auckland, Central, Auckland, New Zealand
  • Flight Centre Travel Group
  • Full time

 

Senior Direct Marketing Executive

Calling all Direct Marketers who have a passion for data-driven marketing, email campaigns, and developing & building customer journeys! We are looking for a passionate Direct Marketer who can enhance our customer communications and drive ongoing engagement!

 

About Flight Centre Travel Group 

We are industry leaders who are transforming and preparing for substantial growth. We boast a fun and connected culture, with a commitment to the health and wellbeing of our people, and their professional growth. We offer flexible working arrangements, free and confidential access to health consultants and financial advice, an EAP programme and career development. 

 

About the Role

In this role you will be helping to develop, execute and manage various types of data-driven promotional and strategic marketing activity.  You’ll work on direct marketing for our Flight Centre brands including creating email campaigns, customer journeys & automation, improving engagement, while helping to drive acquisition and retention strategies for our databases.

You will be dealing with different Flight Centre brands and people around the Flight Centre business; this will mean you will be working in a busy retail marketing environment and therefore must enjoy the fast-paced nature of retail marketing!

Key Responsibilities

  • Developing & maintaining a customer contact plan across Direct Marketing channels
  • Developing and building customer journeys
  • Planning, producing, and deploying creative and engaging email campaigns using SFMC
  • Developing and managing acquisition and retention campaigns for our clubs
  • Utilising and analysing customer segmentation models to improve performance

About You:

  • Solid experience developing and building creative email campaigns and customer journeys
  • Experience using email automation platforms
  • Sound data analytical skills
  • Savvy time management and organisational skills, and the ability to meet tight deadlines and work under pressure
  • The proven ability to build great relationships with various business partners & internal stakeholders

 If you're looking to join a fun, rewarding and progressive company don't let this opportunity be taken by someone else! APPLY NOW!

Apply Now

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