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StudentUniverse - Vice President of Marketing - Boston, MA

  • Massachusetts, United States
  • Flight Centre Travel Group
  • Full time

Vice President of Marketing

About StudentUniverse

StudentUniverse, is a Boston-based travel tech company that operates the world's largest student and youth online travel marketplace. We are looking for our VP of Marketing to join our small, but passionate team that is responsible for enabling hundreds of thousands of students to travel the world.

StudentUniverse’s parent company, Flight Centre Travel Group is based in Brisbane, Australia and is one of the world’s largest travel agency groups with company owned operations in 23 countries and a corporate travel management network that spans more than 90 countries.

Our product & vision

StudentUniverse was born out of the desire to empower students and youth to travel more by accessing uniquely priced airfares, without the hassle of physical ID cards. We are believers in travel experiences; that they can teach students things they cannot learn in the classroom. Travel better prepares young people to influence the world. We empower students and youth to travel more. We need your help to get us there!

Who we are looking for

StudentUniverse is seeking an influential Vice President of Marketing to join as a member of the leadership team and have a significant impact on business strategy. As a seasoned ecommerce pro you’ll be fully versed in digital marketing and user experience, with the drive and ambition to build a global brand. As part of a broader close-knit team, you will oversee a world-class group of passionate marketers responsible for growing two brands across four global markets. You’ll be an unambiguous communicator with a knack for business development who can develop and maintain personal relationships with senior executives from our most valued partner companies.

Sound like a good fit for you?

What’s in it for you:

  • You get to work in a dynamic environment full of super passionate and talented people where capabilities are enabled quickly at scale across the globe for travelers.
  • You will grow and further develop your competencies working in a team-oriented results-driven environment where learning and collaboration is celebrated.
  • We value and encourage autonomy for everyone, allowing you to make your own decisions and learn from the data. The success of the team is dependent upon the success of the individual.

Your responsibilities:

  • Lead the development of the global marketing strategic plan and budget across acquisition and brand channels.
  • Lead, inspire & develop a geo-diverse marketing team.
  • Be the de facto global brand manager (personality, positioning, ToV, brand rules etc). Use your passion for storytelling to craft and lead on all things brand related.
  • Routinely assess and optimize our frameworks, processes and measurement tools to consistently improve outcomes.
  • Be obsessed with incremental improvements, performing gap analysis and identifying opportunities for strategic advancement.
  • Establish the product marketing function to develop segment insights and lead. go-to-market processes to take meaningful new platform products to market. 
  • Be the advocate & voice of marketing at a company executive level.

Must have skills:

  • 7-10 years’ experience in B2C ecommerce marketing.
  • Experience with ecommerce platforms, marketplaces, marketing automation within technology companies.
  • Familiar with how to successfully achieve local relevance on a global scale.
  • Demonstrated leadership experience.
  • Be a strategic thinker and able to deliver long term value.
  • Excellent written and verbal communication.
  • Bachelor's degree or equivalent in marketing, communications, or related field.
  • Position requires some travel.

As a travel company, we embrace being global and would love to hear from anyone who wants to work from any one of our offices in Boston (Waltham), Toronto or London.

Benefits Include:

  • Generous remuneration structure
  • Travel perks/discounts.
  • Health & Wellness Programs and Employee Financial Wellness Services
  • Generous paid-time off policy 
  • National/International Award Nights and Conferences
  • Diversity & Inclusion initiatives
  • Benefits including vision, medical, and dental
  • Employee Assistance Program
  • 401k program with partial match
  • Employee Share Plan
  • Global career opportunities in a network of brands and businesses
  • Ongoing training and professional development
  • Fun and flexible work environment
  • Proud Corporate Social Responsibility platform through the Flight Centre Foundation and Brighter Futures program supporting nominated charities through Workplace Giving, Volunteering and Fundraising.
    • Employee giving program
    • Annual Charity Trip
    • Office Environmental Program
    • 1 Volunteer Day per Calendar Year

Location – Boston, MA

If this sounds like the opportunity you have been waiting for and you would like to be part of our award winning culture then APPLY NOW.

INTERNAL POSTINGS ONLY - ** Please advise your leader prior to applying **

EXTERNAL POSTINGS ONLY - Travel is booming once again,  and our roles are being filled quicker than a nonstop from London to New York.  We thank all candidates for their interest; however, only those selected to continue in the process will be contacted.

FCTG USA is an affirmative action-equal opportunity employer searching for talented people who have a desire to build a rewarding, fun, and exciting career with a company that loves to celebrate your success! Please contact if you need any assistance. 


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