FCM - Campaign Manager, FCM Americas - Philadelphia, PA
FCM takes a holistic approach to corporate travel, specializing in managing national and global travel programs for medium and large businesses.
Ranked as one of the world’s top five travel management companies, it has a business network in over 97 countries and global headquarters in London, Brisbane, Singapore and New York. Backed by the global strength of Flight Centre Travel Group (FCTG), FCM combines local expertise and global experience to provide clients with a truly bespoke experience.
Established in June 2004, FCM has been named World’s Best Travel Management Company for eight years running at the World Travel Awards.
The Campaign Manager will play a pivotal role in orchestrating marketing campaigns in the US and Canada that showcase creativity and strategic insight to increase FCM’s brand awareness, sales growth, and/or customer engagement. Working closely with the VP of Marketing, the Campaign Manager will drive effective campaigns across multiple platforms, leveraging project management principles to coordinate resources both within and outside of the marketing team. Fundamental to this role is the ability to create content that resonates with the target audience and aligns with their journey through the buyers' cycle.
Key Responsibilities
Manage the planning, execution, and measurement of FCM marketing campaigns.
Develop and maintain the annual campaign calendar for FCM Americas, ensuring alignment with global and regional priorities.
Create campaign production schedules and oversee delivery on time, within scope, and within budget.
Collaborate with internal resources and subject matter experts (including sales, consulting, meetings & events, product teams etc.) to develop campaign-specific content and activities.
Conduct market research to guide and improve campaign content and strategies.
Liaise with and brief third-party agencies where necessary to deliver components of campaign activities.
Work with the internal digital marketing team to develop paid media strategies aimed at achieving campaign acquisition and engagement deliverables.
Oversee copywriting for landing pages, content, materials and social media activities related to campaigns.
Set clear KPIs for each campaign and regularly report on performance, offering data-driven recommendations for optimization.
Champion and communicate marketing campaigns to key internal stakeholders, facilitate successful campaign launches by supplying necessary materials to relevant departments.
Collaborate with the Global Campaigns Manager to ensure global campaigns are effectively optimized and communicated for regional execution.
Stay abreast of emerging marketing trends, technologies, and best practices to ensure campaigns remain innovative and competitive in a dynamic marketplace.
Experience & Qualifications
Bachelor’s degree (or higher) in Marketing, Communications, Business, or related fields.
5-7 years of relevant experience required. Experience in Corporate Travel/Travel Industry is highly desirable.
Understanding of current market trends in the B2B travel environment
Understanding of paid search and social media strategies
Understanding of marketing analytics tools and platforms (e.g. Google Analytics, Salesforce CRM systems, marketing automation tools) preferred
Excellent communication and interpersonal skills
Strategic thinker with a creative mindset. Highly organized, proactive, and capable of working independently as well as part of a team. Ability to adapt to changing priorities and fast-paced environments.
Work Perks! - What’s in it for you:
FCTG is renowned internationally for having amazing perks and an even better culture. We understand that our people are our most valuable asset. It is the passion and dedication of our teams that keep the company on top of the industry ladder. It’s also why we offer some great employee benefits and perks outside of the norm.
Have fun: At the heart of everything we do at Flight Centre is a desire to have fun.
Reward & Recognition: Celebrate the success of yourself and others at our regular Buzz Nights and at the annual Global Gathering - You'll have to experience it to believe it!
Use your smarts: Our people use their quick thinking, expertise, and tenacity to always figure things out.
Love for travel: We were founded by people who wanted to travel and want others to do the same. That passion is something you can’t miss in our people or service.
Personal connections: We are a big business founded on personal relationships.
Diversity, Equity & Inclusion: Commitment to diversity, equity, and inclusion through initiatives like Diversity Day (paid leave to observe a holiday or cultural celebration of your choice) Employee Resource Groups (Racial Equity, Gender Equity, LGBTQ2IA+, Accessibility, Environmental Justice), DEI education initiatives, and equitable practices, including regular equity assessments and inclusive recruitment protocols.
A career, not a job: We offer genuine opportunities for people to grow and evolve
We back our people all the way: We are strongly committed to supporting every single employee in their professional and personal development.
Giving Back: Our Corporate Social Responsibility program supports nominated charities through volunteering and fundraising, complemented by our Office Environmental Program, LEED® Gold-certified office spaces, and 1 paid Volunteer Day per calendar year.
Benefits Include:
Paid Time Off: A comprehensive time off package, including up to 15 vacation days (prorated upon hire and increasing to 20 days after 2 years of employment), 5 sick days, 3 personal days, 1 Diversity Day, 1 Volunteer Day, and 8 recognized holidays annually.
Travel perks/discounts
Health & Wellness Programs and Employee Financial Wellness Services
National/International Award Nights and Conferences
Health benefits including, medical, dental, vision, gender affirming care, and fertility care
Insurance including hospital indemnity, AD&D, critical illness, long-term and short-term disability
Flexible Spending Accounts
Employee Assistance Program
401k program with partial match
Tuition Reimbursement Program
Employee Share Plan – Ability to purchase company stock on Australian Stock Exchange with partial company match, subject to terms and conditions
Global career opportunities in a network of brands and businesses
*Vacation, Personal, and Sick time accrual rates will vary based on full-time or part-time employee status. Recognized Holidays are either paid time off or, if required to work due to job requirements, holiday pay rate, and may vary depending on state.
#LI-ED1#CTUS#LI-Onsite
Location – Philadelphia, PA
If this sounds like the opportunity you have been waiting for then APPLY NOW.
For this position, we anticipate offering an annual salary of $105,000. Base salary is dependent on relevant factors, including experience, geographic location, and job requirements.
We thank all candidates for their interest; however, only those selected to continue in the process will be contacted.
Our number one philosophy? Our people. Flight Center Travel Group USA’s promise is to provide an environment with equality of respect, dignity and opportunity for all our employees. We value an inclusive and supportive workplace which truly reflects the diversity of our society.
We are an affirmative action and equal opportunity employer committed to providing a barrier-free pathway throughout our recruitment process. We welcome accommodation requests to help make our hiring and onboarding experience as accessible as possible. Please advise us about accommodation needs at any point by contacting our Recruitment Team at careers@us.flightcentre.com
🏆 Travel Weekly Magellan Awards: Silver Winner for Accessibility and Inclusivity (2023) 🌟 GBTA WINiT: DEI Leadership Pinnacle Award (2023) ✈️ CHHR: 5-Star DE&I Employer (2023, 2024) 🌍 Seramount, FCTG Mexico : Member of the Global Inclusion Index (2023, 2024) 🏅 Newsweek: America’s Greatest Workplaces for Diversity (2024)
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Ready to lead standout campaigns that shape the future of business travel? As Campaign Manager for FCM Americas, you’ll drive high-impact marketing campaigns that elevate brand awareness, fuel sales growth, and deepen customer engagement across th...
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